PRIS HO

World Street Food Congress is an event that promotes cultural food that have been unheard to many people. More and more people these days are interested in trying food from different countries however they do not have the capital to travel. How can they try out these food without travelling out of the country? WSFG brings in food from many countries by having an event and food truck at different areas so as to create awareness and allow many people to participate without having the need to travel.

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A bus stop poster, social media advertisement (to reach out to our target audience, age 19-30) will be put up to inform people of this event that is coming and pamphlets will be given out. The pamphlet requires people to go around to different food truck to get food samples of different country and get a stamp. People are encouraged to download our app so that it will be easier without a pamphlet and could key in the data of you visiting and trying different foods.

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Upon attending the event and completing the task of trying different foods, you will get a tote bag with mineral water, limited edition magnet and sample food!